Promotional Opportunities

Race Program
Advertise in the Official Race Program to increase awareness of your company's products and services. Over 8,000 spectators purchase the Official Race Program of the Virginia Gold Cup. Please contact Sarah Gibson at ( or call 540.347.2612 for more information.

Advertising Order Form  &  ad file upload instructions

Maximize your company's visibility by becoming the title, race or activity sponsor at one of the DC Metro area's leading marketing events - The Virginia Gold Cup Races. With the Spring event attracting over 50,000 spectators, your company's brand is sure to reach your key audience.

"The Virginia Gold Cup is a one-of-a-kind event and terrific forum for developing and enhancing business relationships. We have entertained clients and guests at the event for four straight years and have been so pleased with the visibility and general return on our investment that this is our second year as an official race sponsor."
--Denis McFarlane, Chief Executive Officer of Infinitive, a Northern Virginia based management consultancy

Sponsorship Opportunities

TITLE SPONSOR benefits include:

RACE SPONSOR benefits include:

Activity Sponsorship Opportunities
If race sponsorship is not possible, an Activity Sponsorship opportunity might meet your company's marketing goals without breaking the budget. Each Activity Sponsorship is concentrated on one element of the race day. All Activity Sponsorship packages include onsite promotion and hospitality benefits.

Activity Sponsorship opportunities include the following:

Please contact Tiffany Strickland ( or Tracy Spencer ( for more information regarding race or activity sponsorships.

Vendor Tents
Showcase your products or services with a marketing or retail tent at the Virginia Gold Cup Races. We have the consumer demographics you've been looking for. Over 38% of Gold Cup attendees earn more than $150,000 annually. 50,000 + people attend the Virginia Gold Cup in May. Capture the attention of your clientele in the style and ambiance provided only at this event.

Marketing and retail tents are available in the Members Hill enclosure and in the General Admission areas on the North and South racecourse rails.

Members Hill Includes a 15’ X 15’ Tent for Business Marketing or Retail Sales one 8’ table and two chairs. Tickets include two Service Car Passes and four vendor ribbons.

North or South Rail Includes a 10' x 10' Tent for Business Marketing or Retail Sales one 8’ table and two chairs. Tickets include two Service Car Passes and four vendor ribbons.


Download Members Hill Vendor License Form (FULL)
Download North / South Rail Vendor License Form

Please contact Sarah Gibson ( for more information regarding vendor spaces.


Race Sponsors

VHBPA Virginia Equine Alliance Brown Advisory VTA S.W. Rodgers Moriah Farm Allen Real Estate Meredian Financial Partners